Fox just keeps on winning the Super Bowl.
Today, Fox announced that Super Bowl 59 on Fox and Tubi generated over $800 Million in gross revenue from advertising sales across all platforms, with record pricing for the sold-out game.
ADWEEK previously reported that the company was approaching $700 million in national sales alone. This year, Fox sold 30-second ad units for more than $8 million for the first time, achieving that feat for more than 10 ad slots.
“The clear winners Sunday night were the Eagles, the NFL, and fox. Congratulations to our teams at Fox Sports and Tubi for a record-breaking and historic Super Bowl LIX, the most-watched, most-streamed, and most successful Super Bowl ever,” Lachlan Murdoch, executive chair and CEO, Fox Corporation, said in a statement.
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