Portrait of Martin Albrecht

Martin Albrecht

Martin Albrecht is CEO Crossmedia Worldwide.

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Meet the Cannes Sibling Climbing the Creative Effectiveness Ladder

Voice

The WARC Effectiveness Awards salutes campaigns that demonstrate commitment and cohesion, not just catchy creative.

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4 Ways Agencies Can Be More Transparent in Their Advertising

Agencies

It's more of a 'competitive advantage' now.