Jim Misener

Jim Misener Voice Network Badge Voice Network contributor, an ongoing writer for our guest opinion column.

Opinion Contributor
Jim Misener is the president at 50,000feet, Chicago, overseeing the strategic direction of the agency as well as business development and client services.

3 Ways Legacy Brands Can Remain Relevant in a Commodity-Driven World

While competing with savvier challengers.

How Brands Can Use Platforms to Innovate and Drive Growth

It requires strategy and discipline to perfect.

5 Tips Marketers Can Learn From Seemingly Elusive Luxury Brands

Keeping impossibly high standards and playing hard to get can be good for business.