Jeremy Fain

Jeremy Fain

Opinion Contributor
Jeremy Fain is the CEO and co-founder of Cognitiv, the first marketing AI company to offer plug-and-play deep learning products that enable marketers to improve results through custom algorithms. Cognitiv’s award-winning technology creates and executes self-learning, fully automated deep neural networks for multi-touch, full-funnel marketing campaigns.

Bid Shading Is Covering for Inefficient Programmatic Algorithms

But machine learning can help.

Advertisers Need to Pay More Attention to the Weather When Planning Campaigns

Consumer habits are often shaped by how warm or cold it is outside.