Portrait of Jateen Parekh

Jateen Parekh

Jateen Parekh is the chief technical officer and co-founder of Jelli, the technology platform for the $40 billion global audio advertising market.

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Why Programmatic Provides a Better Digital Marketing Landscape

Programmatic

It's still working out some bugs, but we're better off than with traditional marketing.

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When Determining if Your Programmatic Should Be In-House or Not, Keep These 3 Points in Mind

Performance Marketing

It’s not just about what’s most efficient and cheap.

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Brands Need to Join the 21st Century and Tap Into Radio Advertising

Brand Marketing

The audio market is booming, but it's often considered outdated and irrelevant.