Daniel Andersson

Daniel Andersson

Opinion Contributor
Daniel Andersson is the executive creative director at FutureBrand New York and has over 18 years of international experience working in advertising and design. He possesses a wide range of experience, with a specialty in consumer packaging for alcoholic beverages.

Pride as a Brand Has the Visuals Right but Needs to Finesse the Messaging

In the world of branding, the dream of any company is to create something so visually distinct and impactful that it is instantly globally recognized. Pride, although not a company, […]