Amy Farsht
Amy Farsht serves as Senior Director, Partnership Marketing, at The Lacek Group in Minneapolis. Farsht has spent over 20 years creating meaningful and lasting relationships among brands, Fortune 500 companies, and consumers — all with an eye toward growing businesses.
In a Crisis, Brand Partnerships Benefit Marketers and Their Customers
An extraordinary crisis requires an extraordinary response. Business consultant and author Luigina Sgarro wrote this about crises: “We discover our greatness when we find ourselves in a situation bigger than [...]