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Don’t miss the NHL All-Star action with Molson MVP

This innovative offering is more than just a digital experience; it's an all-encompassing takeover of the All-Star Weekend, providing fans with unprecedented ways to engage with the game.

Engage with the game like never before
The Molson MVP All-Star platform allows fans to predict live game outcomes in real-time, adding an exhilarating new dimension to watching the game. As the NHL stars take to the ice, fans can engage in predicting game outcomes. Furthermore, the platform features an All-Star trivia game, offering fans a chance to test their hockey knowledge and connect with the game on a deeper level.

Discover Molson’s prime All-Star locations
In addition to the digital engagement, Molson Coors invites fans to immerse themselves in the All-Star Weekend atmosphere at prime Molson locations around Scotia Bank Arena and at various partner bars. These spots offer a vibrant, arena-like experience, ensuring fans feel the pulse of the event whether they’re at the game or enjoying it from a Molson venue.

Win a trip to the Stanley Cup final
The Molson MVP All-Star platform is not just about in-game fun; it’s also about once-in-a-lifetime opportunities. Participants can win an all-expenses-paid trip to one game of the Stanley Cup Final, showcasing Molson Coors’ commitment to delivering extraordinary experiences to hockey fans.

How to Participate
Fans eager to dive into this unique experience can sign up at www.MolsonAllStar.ca. The sign-up process is streamlined, offering instant access to a world of interactive hockey experiences.

Molson MVP, available across Canada and all season long.

The All-Star special edition is a spin-off of the molsonmvp.ca which is available in over one hundred Molson hockey bars across Canada. Throughout the NHL season, fans can use the platform to predict game outcomes and win special prizes, including NHL VIP experiences.

Bite Size is a multidisciplinary creative marketing agency with an entrepreneurial ecosystem that has been developing groundbreaking experiences, solutions and innovative products since 2011. By fusing strategies, business intelligence, and emerging technologies into innovative and forward-looking solutions, we are able to design, prototype, build as well as produce the most progressive experiences and solutions. We believe in the power of our team and take pride in investing in our collective talent by developing the most up-to-date and future-proof solutions for our clients.