On the surface, Vogue and Vice might seem like two very different brands. The former is considered by many to be the authoritative voice of women, while the latter is a male-skewing brand that prides itself on a gritty style of journalism.
The seemingly contrasting styles of grace and grit will collide as Vogue and Vice today announced an editorial collaboration which will feature content from both high-profile media brands.
The Vice-Vogue multiplatform 100-day partnership, tentatively called “Project Vs,” will include a new website that exists across the brands’ platforms, featuring prominent cultural figures, movements and societal issues, with each week highlighting a different theme.
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