CBS Dominates the Week of Aug. 24

Wednesday, September 2, 2009
 
Prime-Time Metered Market Tuesday Ratings:

NBC Wins on the Strength of America’s Got Talent  

 
National Ratings in Prime-Time:

Week of August 24, 2009

 
Ratings Box:
What’s Hot/What’s Not
 

On the Air Tonight:
Prime-Time Programming Options 

 
TV Tidbits:
Notes of Interest
 
TV Trivia Time:

A Six Million Dollar Question

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NBC Wins on the Strength of America’s Got Talent 
 
Tuesday 9/01/09
 

              HH
          Rtg/Shr

NBC 6.4/11
CBS   5.5/ 9
Fox    3.4/ 6
ABC 2.2/ 4
CW    0.7/ 1
 
———-
 

-Percent Change From the Year-Ago Evening (Tuesday, September 2, 2008):

CBS: +49, NBC: +19, ABC and Fox: -24 each, CW: -82
  
———-
 
-Yesterday’s Winners:

NCIS R (CBS), Hell’s Kitchen (Fox), America’s Got Talent (NBC)

 
-Honorable Mention:
Big Brother (CBS)
 
-Yesterday’s Losers (Excluding Repeats):

Shaq Vs. (ABC), More to Love (Fox), Primetime: The Outsiders (ABC)

 
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-Ratings Breakdown:

A night of summer favorite America’s Got Talent led NBC to overnight Tuesday victory, with a 16 percent advantage over second-place CBS. Finishing a distant third in the metered markets was Fox, followed by ABC and The CW. Hefty erosion for The CW is a result of a two-hour edition of 90210 debuting on the year-ago evening. 

 

CBS opened the night with a repeat of NCIS at a dominant 6.8 rating/12 share in the overnights. Second in the 8 p.m. hour was Fox’s healthy Hell’s Kitchen (4.4/ 8), which will win the time period among adults 18-49, followed by a repeat of America’s Got Talent on NBC (4.1/ 7), a repeat of the first episode of ABC’s Crash Course (1.7/ 3), and a repeat of the CW’s 90210 (0.8/ 1). Of note for Hell’s Kitchen last week was an overall first-place finish in all of primetime among adults 18-49. Mark your calendars for next Tuesday, meanwhile, for the second-season premiere of 90210 (followed by the debut of the Melrose Place remake).

 

NBC moved into the overnight winner’s circle at 9 p.m. and remained there for the rest of the night with a two-hour edition of America’s Got Talent at a 7.5/12 from 9-11 p.m. Take a look at the half-hour breakdown:

 
America’s Got Talent (NBC)

 9:00 p.m.: 7.1/11 (#1)

 9:30 p.m.: 7.8/12 (#1)

10:00 p.m.: 7.8/13 (#1)
10:30 p.m.: 7.5/13 (#1)
 

Second from 9-10 p.m. behind America’s Got Talent was CBS’ Big Brother, at a 4.6/ 8 in the overnights. Mirroring recent weeks, expect competitive results as well among adults 18-49 for the summer guilty pleasure. As for tomorrow’s live eviction, get your bags packed, Jeff. You blew it!

 

Third in the overnights at 9 p.m. was ABC dud Shaq Vs. (2.5/ 4), followed by Fox’s failing More to Love (2.4/ 4), and another repeat of The CW’s 90210 (0.7/ 1). I assume at this point that Shaquille O’Neal will avoid doing anymore non-scripted summer series. 

 

Second at 10 p.m. behind the second half of America’s Got Talent was another repeat episode of CBS’ NCIS (5.3/ 9), followed by ABC summer newsmagazine Primetime: The Outsiders (2.4/ 4). 

 

Source: Nielsen Media Research data (R = repeat)

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National Ratings in Prime-Time:

Week of August 24, 2009

 

Excluding a first-place finish by Fox among adults 18-34, CBS swept this final week in August, ranking No. 1 in households, total viewers, adults 18-49 and adults 25-54, and building over the comparable year-ago week by margins of 19 to 33 percent. CBS has now dominated in total viewers for 10 out of the last 11 weeks. NBC finished second in the five surveyed categories, with growth of single digits. Fox was also on the minor plus side, while MyNetworkTV continued to successfully capitalize on the arrival of Friday Night Smackdown! Keep in mind, however, that the majority of MyNetworkTV’s schedule will shift to repeats next season. Capping off the week were eroding results for fourth-place ABC and last-place The CW.

 

In series-premiere news, yet another reality/competition, ABC’s Crash Course, disappointed with  an initial 4.82 million viewers (#34 overall) and a 1.9 rating/5 share among adults 18-49 (tied for #20) in the Wednesday 9 p.m. hour. Comparably, retention out of lead-in Wipeout (Viewers: 7.63 million; A18-49: 2.6/ 8 at 8 p.m.) was 63 percent in total viewers and 73 percent in the demo. Also struggling this week were recent non-scripted entries Shaq. Vs. and Shark Tank on ABC, There Goes the Neighborhood on CBS, and Fox’s More to Love (see Summer Series Scorecard below). 

 

On ABC Monday, summer entry Dating in the Dark concluded its freshman season (and potential only season) with an uneventful 4.27 million viewers (tied for #47) and a 1.7/ 5 among adults 18-49 (#28) in the 9 p.m. hour. 

 

In the world of news, two of the networks, ABC and CBS, aired specials on Wednesday focused on the passing of Ted Kennedy and they fared as follows:

 

CBS News – Ted Kennedy – Tuesday 10 p.m.

Viewers: 3.92 million (#57), A18-49: 1.0/ 3 (#62t)

 

ABC News – Remembering Ted Kennedy – Tuesday 10 p.m.

Viewers: 4.44 million (#42), A18-49: 0.9/ 3 (#68)

 

Also of note (or not of note, actually), was The 36th Annual Daytime Emmy Awards at an historically low 2.72 million viewers (#73) and a 0.6/ 2 in the demo (#80) on The CW in the Sunday 8-10 p.m. block. One year earlier, the 35th annual festivities on ABC averaged 5.38 million viewers and a 1.2/ 4 among adults 18-49 on Friday, June 20, 2008, which at the time was a record low. 

 

Here are the final national ratings for the week of August 24, 2009 (with percent change versus the comparable year-ago week in parentheses), followed by the summer series scorecard, and the top 20 rated programs of the week.  

 
-Households:

CBS: 4.3 rating/8 share (+19), NBC: 4.1/ 7 (+ 8), Fox: 2.9/ 5 (- 3), ABC: 2.5/ 4 (-11), MNTV: 0.9/ 2 (+29), CW: 0.9/ 2 (-18)

 

-Total Viewers:

CBS: 6.60 million (+25), NBC: 6.37 (+ 9), Fox: 4.78 (+ 4), ABC: 3.84 (- 6), MNTV: 1.53 (+35), CW: 1.34 (-17)

 

-Adults 18-49:

CBS: 1.8 rating/6 share (+29), NBC: 1.8/ 6 (+ 6), Fox: 1.7/ 5 (+ 6), ABC: 1.2/ 4 (- 8), MNTV: 0.5/ 2 (+25), CW: 0.5/ 1 (-17)

 

-Adults 25-54:

CBS: 2.3/ 7 (+21), NBC: 2.2/ 6 (+ 5), Fox: 1.9/ 5 (+ 6), ABC: 1.4/ 4 (- 7), MNTV: 0.6/ 2 (+20), CW: 0.5/ 1 (-17)

 

-Adults 18-34:
Fox: 1.6/ 6 (+ 7), NBC: 1.4/ 5 (+ 8), CBS: 1.2/ 4 (+33), ABC: 1.0/ 4 (- 9), MNTV: 0.5/ 2 (+25), CW: 0.5/ 2 (+25)

 
——————–
 

Summer Series Scorecard (In Order of Total Viewers):

 
America’s Got Talent (NBC) – Tuesday 9 p.m. 

Viewers: 11.46 million (#1), A18-49: 3.1/ 9 (#3)

 
America’s Got Talent (NBC) – Wednesday 9 p.m. 

Viewers: 11.19 million (#2), A18-49: 3.0/ 8 (#4t)

 

Big Brother – (CBS) – Thursday 8 p.m. 

Viewers: 7.79 million (#10), A18-49: 2.7/ 9 (#7)

 

Wipeout (ABC) – Wednesday 8 p.m. 

Viewers: 7.63 million (#12), A18-49: 2.6/ 8 (#8t)

 

Big Brother – (CBS) – Sunday 8 p.m.

Viewers: 7.44 million (#14), A18-49: 2.6/ 8 (#8t)

 

Big Brother – (CBS) – Tuesday 9 p.m.

Viewers: 7.27 million (#15), A18-49: 2.5/ 7 (#10)

 

Shark Tank (ABC) – Sunday 9 p.m.

Viewers: 4.89 million (#33), A18-49: 1.8/ 5 (#22)

 

Crash Course (ABC) – Wednesday 9 p.m. (premiere)

Viewers: 4.82 million (#34), A18-49: 1.9/ 5 (#20t)

 

Dating in the Dark (ABC) – Monday 9 p.m. (season or series finale)

Viewers: 4.27 million (#47), A18-49: 1.7/ 5 (#28)

 

Shaq Vs. (ABC) – Tuesday 9 p.m.

Viewers: 4.14 million (#53), A18-49: 1.7/ 5 (#29t)

 

More to Love (Fox) – Tuesday 9 p.m.

Viewers: 3.95 million (#56), A18-49: 1.7/ 5 (#31)

 

There Goes the Neighborhood (CBS) – Sunday 9 p.m.

Viewers: 3.68 million (#59), A18-49: 1.1/ 3 (#55t)

 

Primetime: The Outsiders (ABC) – Tuesday 10 p.m.

Viewers: 3.20 million (#66), A18-49: 1.1/ 3 (#62t)

 

Defying Gravity (ABC) – Sunday 10 p.m.

Viewers: 2.53 million (75#), A18-49: 0.9/ 3 (#70)

 
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Top 20 Rankings

 

-Total Viewers:

America’s Got Talent – Tuesday (NBC): 11.46 million, America’s Got Talent – Wednesday (NBC): 11.19, NFL Preseason Football (NBC, Sunday: Chicago at Denver): 10.38, NCIS R (CBS): 10.06, 60 Minutes R (CBS): 9.71, Two and a Half Men R (CBS): 9.55, The Big Bang Theory R (CBS): 8.56, CSI R (CBS): 8.40, The Mentalist R (CBS, Thurs. 10 p.m.): 8.07, Big Brother – Thursday (CBS): 7.79, Hell’s Kitchen (Fox): 7.77, Wipeout (ABC): 7.63, The Mentalist R (CBS, Tues. 10 p.m.): 7.59, Big Brother – Sunday (CBS): 7.44, Big Brother – Tuesday (CBS): 7.27, CSI Miami R (CBS): 7.22, America’s Got Talent R (NBC): 6.57, Dateline – Friday (NBC): 6.55, CSI: NY R (CBS): 6.43, America’s Funniest Home Videos R (ABC): 6.37

 

-Adults 18-49:

Hell’s Kitchen (Fox): 3.6 rating/12 share, NFL Preseason Football (NBC, Sunday: Chicago at Denver): 3.5/10, America’s Got Talent – Tuesday (NBC): 3.1/ 9, America’s Got Talent – Wednesday (NBC): 3.0/ 8, Two and a Half Men R and The Big Bang Theory R (CBS): 2.9/ 8 each, Big Brother – Thursday (CBS): 2.7/ 9, Wipeout (ABC) and Big Brother – Sunday (CBS): 2.6/ 8 each, Big Brother – Tuesday (CBS): 2.5/ 7, The Simpsons R (Sun. 8:30 p.m.): 2.4/ 7, Family Guy R (Fox): 2.4/ 6, How I Met Your Mother R (CBS, Mon. 8:30 p.m.): 2.2/ 7, NFL Preseason Football (Fox, Thursday: Miami at Tampa Bay) and NFL Preseason Football (CBS, Friday: New England at Washington): 2.1/ 7 each, The Simpsons R (Fox, Sun. 8 p.m.): 2.1/ 6, American Dad R (Fox): 2.0/ 5, How I Met Your Mother R (CBS): 1.9/ 6, CSI: Miami R (CBS), Crash Course (ABC, premiere) and The Mentalist R (CBS, Thursday): 1.9/ 5 each

 

Source: Nielsen Media Research data (R = repeat)

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Ratings Box:

What’s Hot/What’s Not
 
-Record Dance Your Ass Off on Oxygen:

The season-finale of Oxygen reality/competition Dance Your Ass Off concluded with a record 1.2 million viewers, 540,000 adults 18-49 and 382,000 women 18-49 on Monday, August 31. Ignited by Dance Your Ass Off, Oxygen in 2009 in primetime is now up by nine percent in total viewers (432,000) and as much as 18 percent among females 18-34 (91,000) compared to one year earlier. 

 

What follows are the top 10 rated basic cable networks in prime-time for the period of June 1 through August 30, 2009:

 
Total Viewers:

USA: 3.60 million, TNT: 2.46, Fox News: 2.17, Nick at Nite: 1.79, TBS: 1.60, ESPN: 1.54, ABC Family: 1.39, Discovery: 1.33, A&E: 1.31, FX: 1.30

 
Adults 18-49:

USA: 1.45 million, TNT: 981,000, TBS: 949,000, Discovery: 737,000, FX: 721,000, ESPN: 693,000, A&E: 671,000, Food Network: 629,000, TLC: 620,000, ABC Family: 611,000

 
Adults 25-54:

USA: 1.64 million, TNT: 1.13 million, TBS: 836,000, Discovery: 737,000, ESPN: 709,000, A&E: 684,000, FX: 683,000, Syfy: 670,000, Food Network: 665,000, History: 628,000

 
Adults 18-34:

USA: 617,000, TBS: 525,000, TNT: 372,000, FX: 361,000, MTV: 356,000, ABC Family: 332,000, TLC: 331,000, Discovery: 326,000, Comedy Central: 325,000, ESPN: 320,000

 
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-Top 20 Rankings in Syndication:

What follows are the top 20 rated programs in syndication (first-run and off-network) based on households for the week of August 17:

 

Wheel of Fortune (CBS Television Distribution): 6.0 rating. Jeopardy (CBS): 4.8, Two and a Half Men (Warner Bros.): 4.1, Judge Judy (CBS): 3.8, Entertainment Tonight (CBS): 3.6, Oprah (CBS) and Family Guy (Twentieth): 3.5 each, George Lopez (Warner Bros.): 3.1, Seinfeld (Sony Pictures Television) and CSI: NY (CBS): 3.0 each, Inside Edition (CBS) and Everybody Loves Raymond (CBS): 2.8 each, Wheel of Fortune – Weekend (CBS): 2.7, Law & Order: SVU (NBCU) and Seinfeld – Weekend (SPT): 2.6 each, Dr. Phil (CBS) and Two and a Half Men Weekend (Warner Bros.): 2.5 each, King of the Hill (Twentieth) and King of Queens (SPT): 2.4 each

 
-Speaking of Syndication:

Recent talk show entry The Wendy Williams Show from Debmar-Mercury has not exactly set the world of ratings on fire, so to speak, with a 0.9 household rating for this same week. Comparably, that placed it in a tie for No. 77 (out of 123 entries). 

 

Source: Nielsen Media Research data

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On the Air Tonight:
Prime-Time Programming Options

 
Wednesday 9/02/09
 
ABC:
 8:00 p.m. Wipeout
 9:00 p.m. Crash Course
 10:00 p.m. Primetime: Crime
  
CBS:

 8:00 p.m. The New Adventures of Old Christine (R)

 8:30 p.m. CBS Fall Preview

 9:00 p.m. Criminal Minds (R)

10:00 p.m. CSI: NY (R)

 
NBC:
 8:00 p.m. America’s Got Talent Recap (R)
 9:00 p.m. America’s Got Talent

10:00 p.m. Law & Order: SVU (R)

 
Fox:

 8:00 p.m. So You Think You Can Dance: Top 15 Dances From the Past 5 Seasons

 9:00 p.m. Glee (R, Directors Cut)

 
CW

 8:00 p.m. America’s Next Top Model (R)

 9:00 p.m. America’s Next Top Model (R)

 
MTNV

 8:00 p.m. World’s Funniest Moments (R)

 9:00 p.m. Magic’s Biggest Secrets Finally Revealed (R)

 
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TV Tidbits:

Notes of Interest

 
-More Mad Men:

AMC has renewed Emmy winning drama Mad Men for a fourth season, with an order for 13 new episodes (which are expected to air next summer).

 
-Coming Up at HBO:

HBO has ordered 12 episodes of a new drama called Boardwalk Empire, which is set in Atlantic City, New Jersey in the early 20th century. Steve Buscemi leads the ensemble cast as a prominent bootlegger, and Academy Award winner Martin Scorsese directed the pilot. 

 
_________________________________________________________________________
 
TV Trivia Time:

A Six Million Dollar Question

 

What was the occupation of Steve Austin on The Six Million Dollar Man at the time when many of his human parts were being replaced with electromechanical devices? 

 

a)      Astronaut

b)      Bounty hunter

c)      Detective

d)      Nuclear physicist

e)      Surgeon

 

The answer to yesterday’s question…

 

What part of Queens, New York did Mary Beth and Harvey Lacey live in on police drama Cagney & Lacey?

 

a)      Bayside

b)      Bellrose

c)      Forest Hills

d)      Fresh Meadows

e)      Ozone Park

 

Is: d) Fresh Meadows. After living in a cramped apartment in Jackson Heights, Mary Beth (Tyne Daly) and Harvey (John Karlen) bought a house in Fresh Meadows. Click here for this blast from the past: http://www.youtube.com/watch?v=FJ-RDj_50oI

 

-Current kudos goes to:
Suzanne Ackley, Gerry Bixenspan, Tom Condosta, Maureen Goldman, Bob Ingersoll, David Jackino, Steven Kurtzer, Gordon Purcell, Steve Rotterdam, Carol Teichman