Bloomberg Drives a Data-Journalism Truck Through Fast and Furious Franchise

In terms of "Gratuitous Female Rear-End Time," that Brazil location was key

Imagine for a moment data journalism as a big open highway. And roaring down it, at high and playful speeds, Bloomberg staffers with names like Chandra, Mira, Kurt and Kyle.

The result is “The Stats of the Furious.” Compiled by those aforementioned four and 11 Bloomberg colleagues, the feature tabulates every conceivable on-screen metric of the $4 billion-plus Universal franchise.

Most speedometer shots? The second film. Largest amount of gratuitous female-derriere glimpses? Fast Five. And so on, with the eighth installment set to tip those scales starting this weekend.

From a journalism point of view, the Methodology notes are a lot of fun to read as well. They are almost as extensive and include clarifications like this one for the “Chasing Time” graphing:

We excluded scenes in which police drive quickly to the scene of a crime, deciding that a chase begins only when police are in pursuit of another party in a motorized vehicle.

Adam-12 this ain’t. For optimum enjoyment, read “The Stats of the Furious” on a smartphone, while either being driven to the movie theater, from the movie theater or as you relive favorite moments from The Fate of the Furious in-between sips of a chilled Corona.

H/T: Jeff Sneider