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Critics of Arbitron’s portable people meter are relentless. Hoping to halt it, or at the very least, alter Arbitron’s PPM service rollout, three minority groups have sent a letter to President Barack Obama asking for the administration’s intervention in the controversy.
The letter dated Aug. 6 was signed by Hilary Shelton, director of the NAACP Washington Bureau, David Honig, president of Minority Media and Telecommunications Council; and Sylvia Aguilera, director of Hispanic Telecommunications and Technology Partnership.
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