Topic: Sxsw

SXSW Reverses Controversial Decision and Will Now Conduct a Full Day of Anti-Harassment Panels

19 speakers confirmed

South by Southwest Interactive is doing an about-face on its decision to cancel two anti-harassment panels due to threats of "on-site violence" for the 2016 conference. Now, less than a…

Cindy Gallop Says Cancellation of SXSW Anti-Harassment Panels Shows Industry's Gender Imbalance

Festival reinstates one event after backlash

Speaking at the 3 Percent Conference in New York on Tuesday, Cindy Gallop—founder and CEO of IfWeRanTheWorld and former chief of BBH New York—called on ad agencies and brands to…

BuzzFeed and Vox Call Off SXSW Plans After Conference Cancels Anti-Harassment Panels

Unusual stand-off around tech event

On Monday, South by Southwest Interactive decided to pull the plug on two gaming panels planned for the 2016 tech festival, citing "numerous threats of on-site violence related to this…

Photos of SXSW, Internet Celebs and Major Musicians From L.A. to New York

The latest celebrations

SXSW Interactive took place in Austin, drawing attendees from all industries to celebrate innovation and technology, while magazine parties and charity galas commenced in New York and LA. 

SXSW: Did It Really Matter for Marketers and Agencies?

The tsunami of 'techsumerism' wasn't about ideas

Looking back on the week that was SXSW Interactive, one has to wonder if it was worth so much focus, hype and investment. Starting March 12, at airports in major cities…

Google Exec Blames Google Glass Failure on Bad Marketing

Glass got 'too much attention,' says Astro Teller at SXSW

During a South by Southwest keynote today, Google X's moonshots captain, Astro Teller, told a packed crowd that Google Glass failed because of the negative publicity it suffered from in…

At Equinox, Techie Fitness Bikes Are the New Workout Coach

SXSW tries out data-driven exercise

There's no shortage of health-related tech at this week's South by Southwest, and Equinox has an interesting data-driven spin. The gym chain and digital agency R/GA are showing off a fitness…

At Male-Dominated SXSW, a Girls' Lounge Aims to Facilitate the Power Manicure

Events focus on boosting confidence, though some fear reinforcing stereotypes

It's well known that women are the minority and are often underpaid in the tech industry. Even at massive industry events like South by Southwest Interactive, it can be challenging…

For SXSW Marketers, Smartphone Apps Are Yesterday's News. Wearables Are What Matter

But brands are waiting for critical mass

If Roberto Moctezuma was trying to launch a mobile startup just a few years ago, he'd only have to think about use cases involving iPhones and Samsung Galaxies. But as…

Rent the Runway CEO Tells SXSW: 'We Need to Put UPS and FedEx Out of Business'

Future of e-commerce may depend on delivery upstarts

Discussions of retail don't usually make for the most bombastic presentations, but Rent the Runway CEO Jennifer Hyman was certainly an exception as she addressed (and won over) the crowd…