Topic: Social Media

My Year in Food: a Photo Essay of New York's Culinary Hot Spots

Noted journalist snaps city's most beautiful morsels

Some people say grace before a meal. I have a similar ritual before chowing down, as do so many others in this social media age: I take pictures of my…

Snapchat Has Reportedly Surpassed Twitter in Daily Users by Reaching 150 Million

It only took four years

It's taken four years for Snapchat to become a bigger part of people's daily lives than Twitter, which has been around for a decade, according to a report this morning.  Citing…

New Snapchat Ads From Mike's Hard Lemonade Imagine a Memorial Day BBQ Trapped in GIFs

These people need to be saved

If you are 21 years or older, on Snapchat and looking forward to Memorial Day weekend, Mike's Hard Lemonade has a story for you—about a group of friends barbecuing that become…

How Facebook Data Is Helping the Golden State Warriors Sell Tickets

The team's digital game is nothing but net

The Golden State Warriors aren't just seemingly unstoppable on the court and—as we reported yesterday—in the realm of branding. The NBA's reigning champions, who advanced to the Western Conference Finals last…

These 12 Media Agency Execs Set the Bar for Smart, Innovative Work in 2016

Adweek's new class of Media All-Stars

Synopsizing the diverse talents of Adweek's Media All-Stars—an annual celebration of the best minds in the media agency world—gets a little harder every year. And not because it's hard to…

Digital Advertising Revenue Jumped 20% in 2015, According to IAB Report

And mobile is driving its growth

Digital advertising revenues reached $59.6 billion in the United States during 2015, marking a 20 percent jump compared to the year before, according to the Interactive Advertising Bureau's annual study…

Hunting for a Job? Use These 4 Tips to Screen Your Social Presence First

How to vet yourself before employers do

Unlike in Las Vegas, what happens on the internet doesn't always stay on the internet. So if you're on the lookout for a marketing or media job, take a moment to…

Entitled? Try Empowered: Why Millennials Work the Way They Do

And 4 things to consider if you want to retain them

What's the matter with "kids" today … at work? Across our great nation, grumpy middle managers, executives and owners alike are wondering who these fresh-faced, impatient and entitled millennials think they…

Even in a Mobile World, Retailers Aren't Convinced Social Media Can Sell

Platforms like Facebook and Pinterest make up 1.5 percent of purchases

While retailers have long fretted over whether social media sites drive adequate sales, major players in the category seem to have no intention of backing away from Facebook, Twitter and…

Snapchat Is Suddenly Attracting a Lot More Millennial Women Than Men

Reversing an earlier trend

Women love Instagram, Pinterest and Facebook, as we've learned in recent weeks. And now, at least when it comes to Gen Y, they're using Snapchat a lot more than their male…