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Topic: Facebook Live

YouTube Is Beefing Up Its Live Video Game to Compete With Facebook and Periscope

Online video giant playing catch up

YouTube may have been first in the online video space, but as the digital ecosystem explodes, the online video giant has fallen behind in one of the newest trends: live…

Twitter Is Bullish on Periscope as Brands Adapt to Livestreaming's Growing Popularity

Gun-control sit-in shows its value

  CANNES, France—If it wasn't clear whether Twitter was recoiling its emphasis on livestreaming app Periscope in light of Facebook…

KitchenAid Brings Aspen's Food & Wine Classic to Your Home

Chef demos will be streamed on Facebook Live

If you're not one of the 5,000 food fans attending this year's sold-out Food & Wine Classic in Aspen, KitchenAid is bringing the culinary world's preeminent event to you. This afternoon,…

IHOP Livestreamed Some Pancakes on a Beach and It's the Brand's Top Social Video Ever

Flapjacks, seagulls and a bearded guy go viral

Summer's here, and that means it's time for tropical vacations, and, courtesy of IHOP, tropical pancakes and quirky Facebook Live videos to promote them. On June 9, IHOP ran its first…

McDonald's Unveils Burger-Inspired Art During Its First Facebook Live Video

Enlists an improv actor to channel Bob Ross

McDonald's hosted its first Facebook Live video today—an art show, The Starving Artist, reminiscent of Bob Ross' The Joy of Painting. During the hour-long program the fast food giant revealed three…

This 80-Year-Old Marine Biologist Will Broadcast Her Next Sea Dive on Facebook Live

And field questions underwater for Explore.org

Earlier this week, BuzzFeed's interview with President Obama—which was billed as a historic, real-time Facebook Live event—never got on track, stalling with a frozen screen after only a few minutes.…

BuzzFeed's Facebook Live Interview With President Obama Suffers a Bad Streaming Failure

Shines light on YouTube's skills

BuzzFeed landed the biggest "get" for a Facebook Live interview in the young channel's history by nabbing a sit-down with President Barack Obama. Yet less than two minutes into the…

Facebook Is Teaming With DigitasLBi to Create a Brand-Friendly Live Morning Show

Videos will offer weather reports, workouts and recipes

Facebook made waves at DigitasLBi's presentation during the Digital Content NewFronts today without even taking stage. The ad agency unveiled a program called Rise and Shine, a livestreamed morning "feed show"…

7 Pro Tips for Marketers Who Want to Get Into Livestreaming

What you need to know to do it well

After years of sitting in the background, livestreaming seems to be finally taking center stage in the theater of marketing thanks to Periscope's ascendance in 2015 and the promise of…

BuzzFeed Is Now Getting 7 Billion Content Views a Month

'Tasty' network already up to 360 million

Despite a stage overloaded with emojis, BuzzFeed's NewFronts presentation was refreshingly simple and free of the bells and whistles buyers are likely to be inundated with over the next two weeks. BuzzFeed's…

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