Topic: content marketing
Go Pro No. 1, followed by Six Pack Shortcuts
By Garett Sloane on Apr. 2, 2014 - 10:10 AM EDT
YouTube has anointed GoPro the No. 1 brand on the site with its inaugural monthly leaderboard. Google quietly released the top 10 YouTube brands this week, looking at the highest…
Just don't call it advertising, say 'content marketers'
By Anthony Ha on Oct. 5, 2011 - 2:14 PM EDT
What's the secret to creating popular content that promotes your brand? Don't think of it as advertising. That was the advice offered today at an Advertising Week panel about content marketing—where…