Jeff Brooks enjoys project work but craves retainer relationships.
Since acquiring Tumblr for $1.1 billion, Yahoo CEO Marissa Mayer has hinted at launching an ad exchange for her new social media property.
It took seven months, but Jeff Brooks wanted to make sure he had the right partners. Brooks, who is relaunching the New York office of M&C Saatchi as CEO, hired Pierre Lipton as chief creative officer in August and now has found a chief strategy officer: Sveta Doucet. Lipton started last month and Doucet joins in November.