Selena Gomez’s Social Media Posts Are Evidently Worth $550,000 Apiece
Performance Marketing
Celebrity women are absolutely dominating social media when it comes to personal branding nowadays, and Selena Gomez is the queen bee of digital buzz.
Selena Gomez, Kids With Guns and a Hitchcockian Rachel McAdams in this Weekend’s New Movies [Video]
Brand Marketing
Alfred Hitchcock's Vertigo is the greatest movie ever made—at least according to last year's Sight and Sound magazine worldwide poll of film directors and reviewers. Indeed there was once a [...]
Newsstand Realities
Performance Marketing
With American audiences becoming more segmented than ever, it can be hard to predict which celebrities will sell magazines. Just ask Larry Hackett, the managing editor of People.