Facebook now counts more than 1.3 billion mobile users, putting its smartphone-based audience at a billion more people than Twitter attracts as a whole. That is one of the most revealing numbers showing why Facebook is dominating the mobile-ad market while Twitter continues to struggle.
Marissa Mayer reported Yahoo's best revenue growth in nearly a decade, but the company is spending a lot of money and actually took a loss, overall.
Facebook crossed the billion mobile user mark last quarter, the company announced in today’s earnings report. The company also announced a big transition in leadership as CFO David Ebersman plans to step down, with David Wehner taking his place in June. Wehner has been a Facebook executive since 2012 and formerly was Zynga's CFO.
Google topped $15 billion in first quarter revenue but still reported lower costs per click while the industry shifts to less expensive mobile ads.
Rocket Fuel continued its growth trajectory last quarter, with revenue more than doubling, the company reported. The digital advertising tech firm generated $85.6 million in the fourth quarter, 113 percent greater than the same period the year prior. For full-year 2013, Rocket Fuel's revenue grew 126 percent to $240.6 million.
Candy Crush Saga is headed to Wall Street with a public offering that could value the company at up to $10 billion, according to the filings.
That blue Twitter bird should be saying, “cheap, cheap.” The stock and value of the company are looking low to some, as the company prices shares ahead of its public offering set for early November.
Zynga picked up a new chief operator. The company announced that Clive Downie would join as COO after serving as CEO at rival Japanese game maker DeNA.
Twitter just disclosed how much money MoPub makes. The messaging platform had to reveal the mobile exchange's finances as part of its disclosure to potential investors before it becomes a publicly traded company.
WPP Group, like many of its peers, achieved modest revenue growth in the first quarter of the year, though the percentage was near the top of the class. In U.S. dollars, revenue grew 4 percent to $3.91 billion compared to the same period last year, WPP reported today. In comparison, Interpublic Group’s Q1 revenue grew 2 percent, while Omnicom’s climbed 3 percent.