December 1995-January 1999
Say goodbye to Qwikster. The short-lived Netflix spinoff is no more, according to a post on the Netflix blog by CEO Reed Hastings earlier today. Henceforth, mail-order DVDs and streaming video will once again both be housed under the Netflix brand.
Netflix's current Qwikster situation is so dumb that I'd think it was staged if there were anything for the company to gain from it.