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At the Half, the NFL Is on a Record Pace

Convergent TV

It’s halftime of the 2011-12 NFL season, and the league’s broadcast partners are putting up big numbers on both sides of the ball.


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NFL Puts Up Big Numbers in Week 1

Convergent TV

Any worries that the four-month NFL lockout may have put a damper on fan enthusiasm were dispelled this weekend, as the league’s four broadcast partners put up huge ratings in [...]

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Dunkin’ Donuts Brews Up Sponsorship With ESPN

Convergent TV

Dunkin’ Donuts is brewing up a multiseason pact with ESPN’s Monday Night Countdown, signing a deal that makes it the exclusive sponsor of the show’s “Field Pass” segments.

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ESPN Re-Ups Monday Night Football Pact Through 2021

Convergent TV

After months of speculation, ESPN and the NFL on Wednesday announced they have reached an agreement to extend Bristol’s Monday Night Football rights package through 2021. While terms were not disclosed, [...]

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High 5: ESPN, NFL Prove Their Mettle With Mystery Candy Bar

Convergent TV

If ESPN were to try its hand at the confectionary arts, one might naturally assume the network would lean toward a sports-themed candy bar. The Reggie!