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This Startup Is Helping Turn Dodger Stadium Into a Pokemon Go-Like Palace

Performance Marketing

Xperiel, an experiential marketing startup with a focus on mobile, is coming out of stealth mode today and announcing a $7 million round led by investors including several Google board members, [...]


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MLB and Anheuser-Busch Renew Sponsorship Pact

Convergent TV

Major League Baseball and Anheuser-Busch InBev today announced a continuation of their 33-year relationship, finalizing an extension that locks in the brewer as baseball’s official beer sponsor through 2018.

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Dodgers Settle With Fox Sports, Quash Media Rights Auction

Convergent TV

The Los Angeles Dodgers and Fox Sports on Tuesday night settled their legal dispute, clearing the way for the sale of the Major League Baseball franchise.