Hunkvertising: The Objectification of Men in Advertising Brand Marketing By David Gianatasio October 7, 2013 Call it hunkvertising. Brand Marketing Adweek’s Top 10 Commercials of the Week By Melissa Hoffmann Brand Marketing Ad of the Day: Liquid-Plumr Gives Housewives More Erotic Cleaning Fantasies By Emma Bazilian Creativity Liquid-Plumr Double Impact Has Twice the Uncomfortable Innuendo By Tim Nudd