Liquid-Plumr Double Impact Has Twice the Uncomfortable Innuendo

Woman gets 'pipe flushed' by a pair of plumbers


Liquid-Plumr has a product called Double Impact. So, really, what choice did DDB in San Francisco have but to create the innuendo-stuffed spot below with a housewife who daydreams about two plumbers double-teaming her clog by "snaking her drain" and "flushing her pipe." I suppose you have to hand it to the Clorox brand—they just went for it. The view count is climbing toward 1 million, though the brand might be cringing at the comments that are piling up on YouTube.

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