hearsay social

Hearsay Social Creates Social Marketing Content Exchange

According to Clara Shih, CEO of social marketing firm Hearsay Social, the biggest challenge facing social marketers is content.

M&A Buzz Shifts to Social Management Players

While the media world has gawked at Facebook’s stock price, big enterprise IT companies have been quietly snapping up a hot commodity: social marketing management firms.

Facebook IPO Colors Internet Week

For the most part, conference sessions can be canned affairs. But, for the most part, that’s not the case when Barry Diller’s onstage. It may be that the IAC chairman and senior executive is at such a point in his career where he doesn’t need to heed talking points and can instead speak honestly. Regardless the reason, he does.

Google+ Pages to Test Third-Party Social Media Tools

A week after unveiling Google+ pages for brands and businesses, Google has invited a handful of social media management companies to test integration of Google+ in their tools.