Purple Strategies Hires From Burnett, Emanuel Team

Purple Strategies continues to build its Chicago office and ambitions for more brand business with the addition of Leo Burnett executive creative director Chris Julcher and Kevin Hauswirth, a senior member of Mayor Rahm Emanuel’s communications team who served as the city’s first director of social media.

Ad of the Day: Coca-Cola

Skinny, happy people drink soda too, says Coca-Cola. The beverage giant is diving face-first into the fray about sugary drinks and health, releasing the two-minute commercial below, patting itself on the back for helping to solve the problem while simultaneously trying to shift some of the blame to other, unnamed foods and, perhaps most oddly, to consumers themselves.