Chevrolet Silverado

Silverado’s Super Bowl Ad Is a Livestock Love Connection

Sure, most Super Bowl ads feel like they're just a bunch of bull, but that's the literal and likable truth of Chevrolet's game day ad for the Silverado.

Adweek’s Top 10 Commercials of the Week


Silverado Begins New 2014 Launch From Commonwealth

General Motors on July 4 will kick off its biggest launch of the last six-plus years, with the debut of the 2014 Chevrolet Silverado. The campaign breaks in Texas, where one in six U.S. pickup trucks are sold, and features actual Chevy owners.