Yack Attack: Weak Stomachs Beware

There have been a number of games that allow Facebook users to… bully, for lack of a better term, their buddies. One of the premiere examples (at least at the time) was KickMania! that had players punting friends as far as they could with, ahem, “explosive” results. Fuel Industries, in conjunction with Sony and Electric Farm Entertainment, have also recently moved down this friend-abusing route with a disturbingly indigestive title called Yack Attack.

No, sadly, “yack” does not refer to the animal (yak), but rather the slang synonym for vomiting….

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