77% Of Users Prefer Social Logins To Registration Forms On Websites [INFOGRAPHIC]

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By Shea Bennett Comment

Did you know that almost nine in ten people (86 percent) may leave a website when asked to register or create an account?

Lengthy forms and password fatigue are cited as the main issues, but there’s a simple solution: social logins. By allowing your visitors to connect via Facebook, Google and Twitter, you can dramatically increase your the user conversion rate – and experience – on your website.

This infographic from Janrain takes a closer look at the registration challenge for brands and web developers.

(Source: Janrain. Login button via Shutterstock.)

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