Google Prepping "+1": Yet Another Social Networking Platform Doomed To Failure?
Google is readying a new social networking product. But with recent social media false starts combined with all of the other company projects can Google really become King of social media the way Facebook has?
Google’s forays into social media hasn’t fared all that well lately. With last year’s much-hyped Wave launch that fizzled into obscurity coupled with weak presence of Google Buzz has everyone wondering if Google can get its piece of the action dominated heavily by Facebook and Twitter. Rumors swirled yesterday with the release of a screenshot purportedly showing Google’s ultra-secret social project now known as Google +1. The company hasn’t said much about the project or the leaked screenshot but initial reaction to the news has been somewhat critical, indicating people are now more skeptical about new Google initiatives than ever before.
Speculating on the potential of Google’s latest crack at becoming the next “like” button with a rumored social toolbar and a Facebook groups-like feature called “Loop”, is likely premature.
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