Did you know that social commerce sales should total £5.67 billion ($9.2 billion) this year, and are expected to climb to £8.81 billion ($14.25 billion) in 2013?
Along the way, consumers shopping online will expand some 15 percent, from 167 million in 2012 to 192 million by 2016, spending an average of £1,094.07 (about $1,800) per person per year. Overall, online shoppers are tipped to generate over two hundred billion pounds of revenue annually in just four years.
Twitter, Facebook and Pinterest are all expected to play a role. 65 percent of the world’s top companies have an active Twitter profile, 700 billion minutes are spent on Facebook every month and Pinterest, while still very wet behind the ears, drives more traffic to websites than Google+, LinkedIn and YouTube combined, and already rivals Twitter as a referral source.
This infographic from Gloople takes a closer look at the future of the social customer.