Here at Facebook’s f8 conference in San Francisco, Deb Liu, product marketing manager for Credits, said that while users can purchase credits for use inside Facebook apps and games with credit cards, mobile, offers, and PayPal today, Facebook plans on adding “100 or 200” local payment options worldwide.
New partners are likely to be mobile payment providers, game cards, bank payments systems, or offer providers, Liu says.
This makes sense given what we’ve seen Facebook’s goal all along as it builds its Credits virtual currency platform. It makes more sense for Facebook to partner with local payment providers, who have solved the challenging problems of creating successful payment instruments in a variety of countries around the world, instead of trying to build a new payments platform itself.
Liu also said that the 200 million unique Facebook users who play games each month average playing 4 unique games per month, for a total of around 800 million unique game experiences per month.
Check out Inside Facebook Gold, our exclusive membership analysis and data service on the Facebook business ecosystem.