Digital Lessons from the Book Trailer Awards

As enhanced eBooks evolve, writers and multimedia producers can learn a lot from last year’s book trailers.

Last night Melville House doled out the first annual Moby Awards in Manhattan, highlighting some of the best and worst practices of this new genre. Among the many highlights, author John Wray hugged himself after Zach Galifinakis won the Best Cameo in a Book Trailer award for the Lowboy video embedded above.

Watch the other winners below…

Best Low Budget/Indie Book Trailer: I am in the Air Right Now by Kathryn Regina

Best Big Budget/Big House Book Trailer:
Going West by Maurice Gee

Best Performance by in Author: Dennis Cass in Head Case

Least Likely Trailer to Sell the Book: Sounds of Murder by Patricia Rockwell

The awards also included a few “honorary” awards from Melville House…

Best Foreign Film Book Trailer:
Etcetera and Otherwise: a Lurid Odyssey, by Sean Stanley, illustrated by Kristi-ly Green

Bloodiest Book Trailer of the Year:
Killer...