With a makeover of its original hit game on iOS, Crowdstar is ending the year by pulling in 50 percent of its current revenues from mobile while the rest is coming from Facebook and abroad. (This isn’t a cumulative figure over the year. It’s revenue flow now.)
It’s a sign of the times as many of Facebook’s leading game developers have migrated toward more promising fronts on Android and iOS as growth for social games has slowed. Crowdstar, Zynga, Funzio and Booyah have probably had the most noticeable crossover success this quarter. Other Facebook stalwarts like EA Playfish, Wooga and Disney’s Playdom haven’t had as much visibility on the top-grossing charts, however.
This past week, Crowdstar retouched its iOS hit Top Girl by polishing the game’s artwork and relaunching it under the name Social Girl. Crowdstar’s changes underscore an industrywide trend toward higher production and better art, which we’ve seen in other titles like Tap Zoo 2 from Pocket Gems.