Bravo, Sephora Planning Foursquare Promotion

Bravo Media and cosmetics retailer Sephora are teaming up on a promotion using the popular social networking app Foursquare.

The promotion, tied to the new season of “The Real Housewives of New Jersey” will reward Foursquare users that have unlocked its “Real Housewife” badge. Starting June 7 and following each new episode of “RHNJ” Bravo and Sephora will reveal that week’s “secret Store” on their respective Twitter accounts, @bravotv and @sephora.

For week one, the first person to check in to the secret store and show the manager their “Real Housewife” badge will get a $100 Sephora gift card.

Each week will feature a new secret store.

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