Animoca: Japanese Android smartphone market wide open, Jelly Bean OS not a factor

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By Scott Reyburn Comment

Animoca logoMobile game developer and publisher Animoca today revealed more data from its massive Android portfolio, focusing specifically on Japan. The company saw no dominant smartphone in the country and little usage from Android’s most recent OS version, Jelly Bean.

Since October. 2012, Japan is the leading country worldwide in revenue on Google Play, ahead of both the U.S. and South Korea, coming in at No. 2 and No. 3, respectively. The market is especially important for mobile game developers, where 88 percent of total revenues across all categories for Google Play came from the games category.

South Korean-headquartered Samsung had two of its handsets in the top three on Animoca’s chart of the top 10 Android smartphones in Japan. The Galaxy S3 ranked No. 1, with a 6.2 percent market share of smartphones, and the Galaxy S2 ranked No. 3, with a 4.45 percent. Animoca’s data showed the fragmentation of the Japanese market, with a wide-variety of brands in the top 10, including the likes of Samsung, Sony, Panasonic, Sharp and more. Also, Samsung’s flagship Galaxy S3 handset only nabbed the top spot by 0.1 percent over the Sony Xperia Acro HD, which had a 6.1 percent market share.Animoca Top Android phones in Japan

Moving on to the top Android OS versions in Japan, Ice Cream Sandwich (version 4.0.3 and 4.0.4 combined) was running on 48.3 percent of smartphones in the country. Interestingly, Google’s most recent Android OS version, Jelly Bean, didn’t event make the top five in Japan.

On Tuesday, the Hong Kong-based company released similar data for the U.S. Samsung’s Galaxy S3 handset was the No. 1 Android smartphone in the states as well, based on usage of Animoca’s games between Jan. 15 and Feb. 15, with an 8.8 percent market share. Ice Cream Sandwich was also the top version of the Android platform in both the U.S. and Japan, grabbing a 33.5 percent market share among the top Android OS versions in the U.S. Although, Jelly Bean did rank in the top five in the U.S. at theNo. 3 spot, grabbing a 15.4 percent of devices running the Android OS.

Animoca collected data for today’s report between Feb. 4 and March 6 from Japanese users of Animoca’s Android smartphone games downloaded through Google Play — tablets excluded.

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