Trident and Dunkin' Donuts Compete to Claim the World's First Vine TV Ad
We missed Monday Night Football last night because we don’t have cable and we had to catch up on Breaking Bad because OMG HOW CAN THERE ONLY BE THREE EPISODES LEFT, but in the process we missed a notable development in the integration of advertising and social: Dunkin’ Donuts aired the world’s first TV ad created entirely with Twitter’s Vine app…or did it? Here’s the Dunkin’ spot:
We’ll call it “mildly amusing” and much more fluid than your average Vine, but there’s some competition on the field: Trident also claims to have debuted the world’s first Vine TV ad yesterday on music network Fuse. Their
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in