All the News Is Bad in Edelman's Trust Barometer Report
Trust is down across the board and around the world
In case you missed it, Edelman released its 15th annual trust and credibility survey yesterday, and the news is almost exclusively bad.
The firm surveyed 33,000 people in 27 countries to determine that trust is down pretty much everywhere in every way. In summary, a majority of those respondents think:
- The pace of “innovation” and general change in the business world is too fast
- The primary motivator for that change is pure profit, no matter what a company’s CSR report says
- The government should be more aggressive in regulating businesses across industries
It’s the very opposite of America’s 2014 election results.
Here’s
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