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Wedlock or Deadlock to Test This Summer

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Wedlock or Deadlock, a new half-hour syndicated strip from Twentieth Television featuring psychologist and relationship expert Dr. Michelle Callahan will premiere on Monday, July 20 in a six-week test on the Fox Television Stations. The participating affiliates are in the New York, Philadelphia, Atlanta, Tampa, Phoenix, Orlando and Memphis markets. 

Spun off off from a segment of veteran Divorce Court (and mirroring the limited launch of Debmar-Mercury talker The Wendy Williams Shows one year earlier), Wedlock or Deadlock will feature an engaged couple that has serious concerns about their relationship and whether they have what it takes to get married.
 
The limited launch of Wedlock or Deadlock is, of course, a test to see if the strip has the potential legs to succeed nationally. Long-running talkers like Live With Regis & Kelly from Disney-ABC and recently concluded The Montel Williams Show from CBS Television Distribution were also test-run on select stations initially, as was Twentieth’s departing The Morning Show With Mike & Juliet.