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TNT has added Focus Features, Nissan and Quiznos to its advertising docket, signing the three brands as sponsors of the new one-hour legal drama, Raising the Bar.
Making its opening arguments on Labor Day (Sept. 1), Raising the Bar will premiere on TNT with no commercial interruptions. Tagged tune-ins for the show indicate that Pfizer will serve as presenting sponsor of the first episode.
With the premiere inventory locked up by the pharmaceutical brand, Focus Features
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