During a Reddit AMA (Ask Me Anything) yesterday, Jerry Seinfeld confirmed that he is currently in talks with Netflix to bring Seinfeld, the iconic sitcom of which he was the star and co-creator (with Larry David), to the digital streaming service, The Verge reported.
Replying to a Redditor who asked if the show would ever come to Netflix, Seinfeld said: "You are a very smart and progressive person. These conversations are presently taking place."
The Seinfeld series, which centers on a quartet of neurotic Manhattanites, debuted in 1989 and ended its run in 1998. But it maintains its popularity—even among younger generations—16 years later. Earlier this year, Seinfeld and co-star Jason Alexander reunited in a Super Bowl commercial (for Seinfeld's Crackle.com series Comedians in Cars Getting Coffee) set in Tom’s Restaurant, the show’s Upper West Side haunt. And, just last week, a group of collaborators associated with the popular Twitter account @Seinfeld2000 released a spate of Seinfeld-themed emoticons via the app Seinfeld Emoji.
A deal with Seinfeld could be a major coup for Netflix, especially given the increasing importance of exclusivity in the digital-steaming business. Earlier this month, Hulu closed a deal with Trey Parker and Matt Stone, co-creators of South Park, securing exclusive streaming rights to the show.
Currently, Seinfeld episodes air in syndication on TBS. Select episodes are also available online at Crackle.com.