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Increasing its reach, the Katz Online Network added seven radio groups representing 100 stations to its streaming audio network, the division announced Wednesday (March 4).
The seven groups, Greater Media, Beasley Broadcast Group, ICBC Broadcast Holding, Lincoln Financial Media, Service Broadcasting, Millennium Radio Group and the Content Factory’s “Dan Patrick Show,” add 141,000 monthly listeners to the network for a total of 4 million listeners a week.
Although Katz Online Network is not the largest audio network in terms of weekly listeners (TargetSpot reaches 7 million weekly), it has the largest portfolio of terrestrial stations’ online streams, along with a few select pure-plays such as AccuRadio.com.
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