DOA Results for the CW's New Sunday | Adweek DOA Results for the CW's New Sunday | Adweek
Advertisement

DOA Results for the CW's New Sunday

Advertisement

THE PROGRAMMING INSIDER
Monday, October 6, 2008
 
Prime-Time Ratings:
Weekend Highlights
 
Ratings Box:
What's Hot/What's Not
 
On the Air Tonight:
Prime Time Programming Options
 
TV Tidbits:
Notes of Interest
 
TV Trivia Time:
Need a Token?
___________________________________________________________________________
 
Prime-Time Ratings:
Weekend Highlights
 
Friday 10/03/08

Note: The following results are based on the fast affiliate ratings (Live Plus Same Day data).  

 
              HH
          Rtg/Shr
CBS   5.3/10
ABC 3.4/ 6
Fox    3.3/ 6
NBC 3.3/ 6
CW    1.1/ 2
 
-Total Viewers:

CBS: 8.10 million, Fox: 5.11, NBC: 5.04, ABC: 4.91, CW: 1.74

 
-Adults 18-49:

CBS: 2.2 rating/7 share, ABC: 1.5/ 5, NBC and Fox: 1.4/ 4 each, CW: 0.7/ 2

 
--------------------
 

Note: Any prior rating results are based on the final nationals. Since the level of DVR penetration has increased from 20 percent at this same point last year to approximately 28 percent at present, the overall results may be negatively impacted.

 
----------
 
-Friday