Comcast's Roberts Says Ad Biz on the Rebound

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

While the economy struggles to claw its way out of recession, the advertising marketplace appears to have emerged from the sinkhole. For the first time in two years, Comcast reported gains in ad sales revenue, prompting chairman and CEO Brian Roberts to declare that the ad market “has really turned around.”

Speaking to investors at the cable giant’s first-quarter earnings call today, Roberts expressed confidence in the state of the business, affirming that Comcast is firing on all cylinders.

“It’s

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in