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Clear Channel Radio has struck a deal with online production company StudioNow that will help its smaller advertisers place video ads on Clear Channel Web sites.
Today, when listeners activate the audio player on Clear Channel Radio Web sites, they are greeted by a 15- or 30-second pre-roll ad. Those ads more than likely come from one of Clear Channel’s Fortune 500 advertisers, who can either afford to create exclusive Web content or simply reformat an existing TV spot for the Internet.
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