Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
NEW YORK Moving radio one step closer to a visual medium, CBS Radio said it would launch a new video platform for its stations’ Web sites.
The platform, powered by WorldNow, gives CBS’ 140 radio stations the ability to create personalized branded video players to feature station content, such as music videos, artist interviews, live concert performances, breaking news and original programming. It also allows stations to syndicate content or embed clips to be shared via social networking.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in