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CBS Radio is again refining its portfolio in Los Angeles, announcing Monday (Aug. 10) it will flip News KFWB-AM to News/Talk beginning Sept. 8.
The news follows CBS Radio’s successful format flip in February of Talk KLSX-FM to Top 40 KAMP-FM “AMP Radio,” which vaulted the station to No. 4 in the market, per the June Arbitron portable people meter ratings.
Driving the format change on KFWB was the opportunity to pick up the popular nationally-syndicated radio program hosted by Dr.
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