The post-Netflix results are in and they ain’t pretty for Cartoon Network, according to analysts at Bernstein Research Group. Since the network put up programs on the over-the-top streaming service in March, Cartoon has lost one-quarter of its target demos.
Per Nielsen ratings data, Cartoon Net’s kids 2-11 deliveries in the period spanning April 1-August 25 fell 25 percent versus the same period a year ago. Overall total-day ratings were a bit more stable, dropping 15 percent.
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