Microsoft Now Leans on AOL for Display, Mobile and Video Ad Sales

MSFT streamlines dramatically

Microsoft will reportedly lay off 1,200 people as it hands over display, mobile and video ad sales to AOL and AppNexus. Redmond, Wash.-based Microsoft and AOL revealed a multifaceted deal this afternoon, with the sales component covering nine major international markets. 

"We expect 100 percent of our sales force [to move] over to AOL in those nine markets," Rik van der Kooi, corporate vp of Microsoft's ad business, told Adweek. "That is subject to local laws, etc.

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