Demand Media's 2-Year-Old Fashion Tips

Once endorsed by Tyra Banks, TypeF is nearly dormant

This is what it looks like when a website dies. Sort of.

When TypeF.com launched in March 2011 in partnership with former model Tyra Banks, expectations were high. The site was billed as a highly personalized fashion and beauty experience that equipped with Banks' brand would draw other recognizable talents in the industry such as former Vogue editor at large André Leon Talley.

By all accounts, Banks' branded work, especially her video contributions, helped the Demand Media property gain recognition via YouTube.

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